Leider ist diese Job-Anzeige nicht mehr aktiv

CRM, Customer Experience & Event Manager - IWC in Schaffhausen

Our strength lies not in our similarities but in revealing the exceptional diversity of our cultures and colleagues. We leverage the advantage of being a global company with an international workforce. We employ the best experts who we trust to make informed decisions, who dare to implement their ideas and who take ownership of their actions. No matter where you are from, what you believe in, what age you are, who you love, or if you are disabled: In the end, together we always make it happen!

Jobbeschreibung

WHO ARE WE?

Since 1868, the Swiss watch manufacturer IWC Schaffhausen has been crafting exquisite Haute Horlogerie, in which the highest precision is combined with exclusive design. As one of the world's leading brands in the luxury watch segment, our long-established company daily upholds the pioneering spirit and the innovative talent that underlie our success.

IWC Netherlands & Nordics is leading the development of the IWC brand in a dynamic regional environment. As part of the strategy to expand its local network and provide excellent tech enabled client experiences, IWC is looking for a talent to join as CRM, CX & Event Manager, reporting to the Head of Marketing & PR.


YOUR MISSION

In this role, you will work on cross functional projects & action plans with Marketing, Communications, and Commercial teams with the main objective of delivering best in class customer experiences.

Are you interested to work in an international environment with culturally diverse colleagues?

Do you have a CRM background, excellent people skills and an affinity to luxury?


KEY RESPONSIBILITIES


      CUSTOMER RELATIONSHIP MANAGEMENT (STRATEGY & DATA)

  • Define the annual CRM roadmap by suggesting local adaptation of international strategy and proposing locally relevant specific client activation, with a flexible mindset due to local context
  • Participate to IWC HQ CRM Training and act as CRM champion of NL & Nordics region
  • Lead all CRM relevant projects directed towards our various audiences (Retail, E-commerce and Wholesale clients), and channels (e-mail, Clienteling, social media, text message …)  
  • Lead on the ground trainings with the partner network (based on HQ guidelines)
  • Partner closely with Marketing & Communication teams to ensure synergy and coherence of our integrated campaigns and product activations 
  • Maintain a structured calendar of regional CRM activations and roll-out of dedicated customer journeys with the support of HQ CRM team

 

      CLIENT DATA EXCELLENCE 

  • Own regional database quality & entice partners to be mindful of the quality of their data
  • Master the client KPIs of the region and their evolution
  • Create queries and reports from the database and turn data into actionable insights
  • Act as regional data privacy guardian to avoid data breach, fraud, client privacy issues etc.
  • Report bugs and system misfunction through the group ticketing system & follow-up thoroughly

 

       CUSTOMER EXPERIENCE & EVENT MANAGEMENT 

  • Manage annual regional event plan development and deployment in line with HQ guidelines and local requirements
  • Define strategy & guidelines around client gifting and local treatments
  • Actively promote the department ambitions and performances (internally sharing documents, meetings, …)
  • Develop and participate in local client activation on the ground to develop a sense of customer contact, generate data capture and build a follow-up strategy post event
  • Project management of exhibitions and activation projects (e.g. CX activities, PR events, global brand platform executions and partnerships) with HQ and brand partners
  • Supervise event concept and production, logistics and security in close collaboration with agency partners
  • Lead Guest Management in line with CRM requirements and in collaboration with partners
  • Manage post-event reporting, ROI tracking & best practice sharing with HQ

 

      BUDGET & VENDOR MANAGEMENT 

  • Full responsibility of CRM, CX & Event A&P budget (forecast, revision, closing)
  • Responsible for accurate budget planning and reporting on solid ROI
  • Negotiation of contracts with partners and vendors
  • Own invoicing process, from vendor selection, vendor creation and quotation to follow-up on invoices and final payment
  • Regular budget reviews and consolidation with manager and Finance to ensure monthly budget vs. actual comparison

 

YOUR PROFILE

  • Bachelor / master’s degree in marketing, Communications, Econom(etr)ics and / or Business
  • A minimum of 5 years of experience in the field of CRM, Marketing or Retail
  • Sensitivity to luxury communication code, branding and communication tone of voice
  • Experience with retail / commercial teams
  • Organized, autonomous and results driven
  • Very good people & communication skills
  • Multitasking ability & flexible mindset
  • Proactive & responsible mindset
  • Good feel for systems & tools; good Excel skills, Salesforce knowledge is a real plus!
  • Fluency in English, both verbally and in writing (Dutch is a plus)

 
WE OFFER

IWC offers a challenging working environment: the company’s roots are in Switzerland, but it is a successful international player. We maintain our tradition, yet we are always on the lookout for innovations and ways to improve. Change management, education, further training and personal development are therefore of key importance for our long-term success.

If this opportunity sounds like a good challenge to you, we would like to hear from you!

 

Veröffentlicht am

28-02-2024

Extra Informationen

Status
Inaktiv
Standort
Schaffhausen
Jobart
Praktikum
Tätigkeitsbereich
Marketing / Kommunikation / PR / Werbung, Produktion / Industrie
Führerschein erforderlich?
Nein
Auto erforderlich?
Nein
Motivationsschreiben erforderlich?
Nein